pslc_smartSo many grrls make the mistake of not thinking about their URL for a potential, future site.  Truthfully, not everyone needs a site.  Its’ a lot of work and costs a ton money!  It takes a serious commitment and the maintenance is enough to drive you crazy.  But if you choose to get yourself in knee deep, the URL is where you start.  I tell all grrls to buy any and all URL’s they think they might need just so they can protect themselves (it only costs $10 to be safe and smart).  So, look and lock it up before it’s too late.

One of the worst scenarios I have ever come across is when the agent steals the URL from the grrl.  So many grrls sign with an agent and the first thing he does is buy her URL before she even gets out the door and back home.  Then she thinks, “Hey, I should get my URL!” and unfortunately, it’s too late.  He owns it, won’t give it up and uses it to make money off of you.  Even if he agrees to give it to you, he won’t.  Ultimately, he steals your URL and brand without thinking twice.  It’s a shame because your URL, your brand, and your business are YOU.

Another scenario which is just as bad is when the boyfriend buys the URL and then proceeds to build his grrl’s site.  Do NOT do this!!!!  As a matter of fact, never do business with a boyfriend EVER.  You need to buy your URL, own your URL and secure it for YOU and NO one else.  Boyfriends, husbands, lovers, clients, boy toys, web masters and so on should not own them.  When the relationship with any of these ends, you will not get what’s yours!!!

So, go to Dynadot.com, GoDaddy.com, or NetworkSolutions.com and buy/secure them now.  Do NOT wait another minute!  There is NO excuse you can give me that I can believe.  If yours is already taken buy all sorts of fun variations, but keep them short and sweet.  There’s nothing worse than a URL that is long and needs to be spelled out every time you say it.  Remember, this is your brand and in this world today, branding is everything.